AI-Powered Customer Data Platform to Boost Conversions & Reduce Acquisition Costs
Insurance marketers face significant challenges with high distribution costs and inefficient marketing spend. Our Customer Data Platform (Customer360) helps insurance brands recover 40% of non-contactable leads, increase conversion rates by 85%, and reduce marketing costs by 60% through AI-powered personalization across all channels.
See How It WorksOur Customer Data Platform is built specifically for insurance marketers to solve unique industry challenges
Automatically identify and re-engage insurance leads that call centers couldn't reach, recovering up to 40% of lost opportunities with multi-channel nurturing.
Capture premium calculations from your website and deliver hyper-relevant follow-ups based on the exact products and coverage amounts customers considered.
Unified customer identities across all devices and channels, giving you a complete view of each prospect's journey from first touch to policy purchase.
Our machine learning algorithms analyze customer behavior to predict the most relevant additional products for each policyholder, increasing customer lifetime value.
Intelligent timing and personalized messaging for policy renewals, reducing churn and increasing retention rates with minimal manual effort.
Proprietary AI that creates millions of personalized experiences in real-time, optimizing every touchpoint for maximum conversion and customer satisfaction.
Customer360 solves critical challenges faced by insurance marketers in customer acquisition and retention
Problem: Insurance marketers lose 40% or more of leads because call centers can't reach them on the first attempt. These leads often go to waste despite significant marketing spend.
Solution: Our Customer360 identifies these non-contactable leads and automatically engages them through personalized email, SMS, and digital ads. We've helped clients recover 40% of these "lost" leads at a fraction of the cost of new acquisition.
See Case StudiesProblem: Most insurance website visitors calculate premiums but don't complete applications, leaving valuable intent data unused.
Solution: We capture quote data and use it to power hyper-personalized follow-up campaigns. One auto insurance client saw 85% higher conversion rates by tailoring messages to the exact coverage amounts users had considered.
Request ROI CalculatorProblem: Customers research insurance across multiple devices, causing fragmented journeys and dropped conversions.
Solution: Our identity resolution technology connects user behavior across devices, enabling consistent messaging. A health insurance provider increased conversions by 62% with our cross-device synchronization.
View Integration OptionsProblem: Most insurers miss cross-sell opportunities because they lack insights into customer needs beyond their current policy.
Solution: Our AI analyzes thousands of behavioral signals to predict which additional products each customer needs. One P&C insurer increased cross-sell revenue by 73% using our recommendations.
Get Cross-Sell PlaybookLearn how leading insurance brands are transforming their marketing with customer data platforms
See how Customer360 can help your insurance brand recover lost leads, increase conversions, and reduce acquisition costs.
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